Three keys to sustainable (software) development
By Jonathan Murray on July 26, 2018

Three keys to sustainable (software) development Jonathan Murray July 26, 2018 Executives making substantial investments in new technology platforms and capabilities have a not-unreasonable expectation that their investments will have a lifespan of over a decade or more. This is particularly true for leaders of organizations whose businesses are not rooted in the constant change

Accelerate your business with ‘data exhaust’
By Len Gilbert on July 12, 2018

Accelerate your business with ‘data exhaust’ Len Gilbert July 12, 2018 As modern digital platforms replace old publishing models, any organization that earns revenue from publishing should learn to leverage its own “data exhaust.”

Keep your team focused: Put your clients in the picture
By Dora Chomiak on July 5, 2018

Keep your team focused: Put your clients in the picture Dora Chomiak July 5, 2018 Successful organizations stay close to their customers and adapt to meet users’ changing needs. Start-ups have to do it just to survive the next week. Established companies are able to take a longer view, but given the pace of change,

Five steps to a successful customer experience platform
By Derek Martin on June 21, 2018

Five steps to a successful customer experience platform Derek Martin June 21, 2018 By now you likely know all about the importance of the user experience (UX) in product design. Another angle on making your organization user-centric that’s getting more attention is CX, for “customer experience.” Simply put, CX seeks to give enterprises maximum visibility

Is your future ‘serverless’?
By Jonathan Murray on May 24, 2018

Is your future ‘serverless’? Jonathan Murray May 24, 2018 Is your future ‘serverless’? Few aspects of business confound and irritate senior executives more than the IT’s addiction to trends, buzzwords and impenetrable acronyms, the seemingly endless complexity of the organization’s IT landscape, the resulting growth of technology budgets and ultimately – despite all of that

A checklist for successful transformations
By markcarberry on May 17, 2018

A checklist for successful transformations Mark Carberry May 17, 2018 You built a strategy and a plan. Everyone signed off at the annual meeting. Great!

Five Steps to Unlocking Market Opportunities
By Len Gilbert on May 10, 2018

Five Steps to Unlocking Market Opportunities Len Gilbert May 10, 2018 Are you worried about competitors or upstarts nibbling at pieces of your business, or worse?

It’s not about digital
By Jonathan Murray on March 15, 2018

It’s not about digital Jonathan Murray March 15, 2018 When the internet emerged as a new channel for content providers many publishing companies created “new media” divisions. Online distribution was seen as something new and “other,” requiring a distinct operating model that would insulate the core business from these risky innovations. Today, of course, that’s

Mapping the elusive 360⁰ customer experience
By Derek Martin on February 22, 2018

Mapping the elusive 360⁰ customer experience Derek Martin February 22, 2018 Imagine a complete view of every digital interaction you have with your customer. Imagine every step of the customer journey feeding data into your Customer Relationship Management (CRM) database, powered by a marketing automation platform able to send personalized messages through your website, email,

Adopting a digital mindset—a note from dPrism’s CEO
By Adriaan Bouten on January 11, 2018

Adopting a digital mindset—a note from dPrism’s CEO Adriaan Bouten January 11, 2018 Dear dBrief subscriber, We hope you’ve been enjoying our weekly e-newsletter, which offers original insights from dPrism’s top consultants along with a compilation of headlines from the best thinking across the digital landscape. As the new year kicks off, I wanted to

The dBrief: Best of 2017
By dprism on December 28, 2017

The dBrief: Best of 2017 dprism December 28, 2017 Here’s a look back at our four most popular dBrief blog posts for 2017. We’ll return January 4 to start off 2018 with a new dBrief. Happy holidays to all our readers!

Challenges in adopting disruptive technologies
By Richard Fusco on December 21, 2017

Challenges in adopting disruptive technologies Richard Fusco December 21, 2017 In last week’s edition of the dBrief, Paul Bonington wrote about the “accelerated disruption” that is forecast for 2018. There can be little doubt the technologies that sparked and shaped digital transformations over the past few years are intensifying and reaching further into all areas